How Do You Know Whether Your Startup Idea is Any Good?

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. Being too close to an idea can make it difficult to ascertain its merit with any certainty. For entrepreneurs dreaming up new ideas daily, the ability to differentiate viable concepts from wishful thinking is essential. Vet each new idea by following this procedure and prepare to survey potential [...]

By |Entrepreneurship|

Finding the Right Loan For Your Business – Part 2

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. What You Need Any loan you evaluate will require its own specific set of documents, however, there are several items applicable to every loan application. Before applying, gather these documents and make an honest appraisal of your situation. This will help you to determine which loan products are [...]

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Finding the Right Loan For Your Business – Part 1

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. One of the issues that keeps entrepreneurs awake at night is the need to secure funding. Angel investors aren’t as common as the Unicorn stories might lead one to believe and bootstrapping isn’t for everyone. Depending on your business structure and industry, however, there are other options, including [...]

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Protecting Your Business’ Intellectual Property

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. Too many business owners give short shrift to the legal aspects of business ownership. After investing time and equity in the creation of innovative products, processes, and services, they fail to seek the appropriate legal protections to ensure that nobody impinges on their intellectual property (IP). The importance [...]

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Making Your Business Plan Answer Questions – Part 2

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. Important Business Plan Components Your business plan will have multiple components. While the finished document will generally present them in this order, you don’t have to write them sequentially. Start with what you know best and move on from there. If a component isn’t relevant to your business, [...]

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