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How to Pitch Your Business

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. When you’re standing before an investor, you must be able to seize the moment quickly and decisively. Investors will be able to sense if you’re at all unsure of your product or company. They may discern a slight hesitation [...]

Understanding Your End Game

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. It may sound foolish to focus on the finish line when you're just gearing up for the race, but having an exit strategy can be a vital element of startup success. While famed investor Mark Cuban has denigrated the [...]

By | December 4th, 2017|Categories: Entrepreneurship|Tags: , , , |0 Comments

Keeping Groupthink Away From Your Planning Table

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. Groupthink can lead to important questions going unasked and assumptions remaining unchallenged. This is problematic for any company. How can you put an end to groupthink before it takes hold and create an environment in which ideas flourish and [...]

How Perfectionism Can Tank Your Startup

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. Most of us want things to be "just right," from our morning cup of coffee to the budget reports we’re handed by staff. However, that need for things to be a certain way - for perfection - can present [...]

Being Smart with Finances When Starting a Company

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. Whether you’re bootstrapping, have accepted a loan, or are being financed by investors, money - and how you use it - matters. Every business must have a budget, and while that concept may, for some, imply a degree of [...]

Defining Your Startup Culture

Joe Johnson, Ph.D. Entrepreneur. Investor. Startup Expert. According to France Frei and Anne Morriss’ article “Culture Takes Over When the CEO Leaves the Room,” “... culture guides discretionary behavior and it picks up where the employee handbook leaves off. Culture tells us how to respond to [...]

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